Month-by-Month
Content Boost

Need compelling content to draw people to your site?

Need compelling content targeted at your audience?

Need more online interest in your unique offering? 

Need compelling content targeted at your audience?

 

Need more online interest in your unique offering? 

The Style and substance of your content is everything

Examples

Below are examples of two different styles of articles for the same client.

Informal Call-to-Action Article

 

How often do you, as a recruiter get disappointed when a new starter just isn’t the go-getting superhero you thought they were? They sounded switched on and enthusiastic in the interview. Their credentials were spot on. But they just aren’t pulling their weight. How much is this costing you in HR? and the company? To have the wrong person in a team.

 

Read more

Something More Positive

 

Truly creating a diverse company culture, means having a diverse team. Processes and initiatives to promote diversity can help you get there. But to retain a diverse culture, a diverse team is essential.

 

The more diverse your team, the more the company will naturally become a diverse workplace. A diverse workplace will appeal to a greater number and variety of people.

 

But how do you get there?

 

Read more

Technical Opinion Piece

 

IR35 is designed to identify contractors who are avoiding paying the appropriate tax by working as ‘disguised’ employees, often through a Personal Service Company. However, the revised legislation inadvertently damages individual workers, business innovation and growth as well as our economy.

 

IR35 shows a one-size-fits-all approach from the Government which has been devastating to the public sector and in April next year is due to cause similar damage to the private sector. In an attempt to clamp down on tax avoidance, the legislation fails to consider the diversity of companies that drive our economy.

 

“Inside IR35” decisions make contractors more expensive, because employers’ National Insurance will be due. At the same time, the contractor’s take-home pay reduces, due to the deduction of PAYE tax and NICs. IR35 can reduce the worker’s net income by up to 25%, costing the typical limited company contractor thousands of pounds in additional income tax and NICs. 

 

Read more

Examples

The style and substance of your content is everything.

Here are two examples of different style content pieces for the same client.

Informal Call-to-Action Article

 

How often do you, as a recruiter get disappointed when a new starter just isn’t the go-getting superhero you thought they were? They sounded switched on and enthusiastic in the interview. Their credentials were spot on. But they just aren’t pulling their weight. How much is this costing you in HR? and the company? To have the wrong person in a team.

 

Read more

Technical Opinion Piece

 

IR35 is designed to identify contractors who are avoiding paying the appropriate tax by working as ‘disguised’ employees, often through a Personal Service Company. However, the revised legislation inadvertently damages individual workers, business innovation and growth as well as our economy.

 

Read more

How Does it Work?

1

Consultation

It is important to understand what you are trying to achieve and how the voice of your company should sound. An initial discussion enables us to establish the content you need, the tone your company needs, and set expectations.

2

Weekly Content Generation

I would expect to provide 4 pieces of content per month, depending on the length and complexity of the pieces provided. You will have the opportunity to proof any content and request edits.

3

Analysis of Impact

We will review the impact of the content on your company, based on our pre-agreed goals.